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10 Cheapest Email Marketing Services (Ranked and Compared)

Email Marketing Services
Email Marketing Services

When you're trying to grow your email list, the last thing you want to do is spend a lot of money on an email marketing service.

That's why we've ranked and compared the ten cheapest email marketing services on the market. These won't break your budget, and they'll give you powerful tools worth every penny!

1. HubSpot

HubSpot offers a full suite of marketing tools, including email marketing. The service is called HubSpot Email, and it's available both through the platform itself and as an add-on for agencies who use the product for other services.

Pricing & Plans

HubSpot Email has two pricing tiers: 

  • $19 per month
  • $199 per month.

The difference is how many contacts you can have on your account (5000 vs. 10,000). You can send up to 12,000 emails per month with their free plan.

After reaching that number, you'll need to upgrade if you want more emails sent out each month!

2. Constant Contact

Constant Contact is well-known for its email marketing services, and it's a good choice for small businesses and nonprofits looking to get their first email lists off the ground.

It's not as easy to use as other services on this list, but it doesn't have any monthly fees. You pay only for the number of emails you send each month.

Pricing & Plans

However, Constant Contact isn't as affordable as other services on this list. If budget is your priority and you don't need as many features (or if you're willing to do more work yourself), then other options might be better suited to your needs!

3. SendinBlue

SendinBlue is a French email marketing service that was founded in 2014. They have an attractive pricing model and offer a 30-day free trial and a free plan for up to 2,000 subscribers.

Pricing & Plans

  • Free Plan – Up to 2,000 subscribers with 100 emails per day (without marketing automation)

  • Starter – $9/month – Up to 10,000 subscribers with one campaign and 500 emails per day (without marketing automation)

  • Growth – $19/month – Up to 50,000 subscribers with five campaigns and 2,500 emails per day (without marketing automation)

  • Pro – $49/month – Unlimited number of subscribers but only available for US residents.

4. ActiveCampaign

ActiveCampaign is an excellent email marketing service for small businesses. It's easy to use, has many features, and can scale your business as it grows.

Pricing & Plans

ActiveCampaign is more expensive than other email marketing services. But you get what you pay for!

5. GetResponse

GetResponse is an email marketing service that offers a wide range of tools to help you tailor your campaign. It has a user-friendly interface and can be used by anyone, even if they have little to no experience with email marketing.

As with all services we've reviewed here, GetResponse has its pros and cons. Here are the most important ones:

GetResponse has plenty of features for users at all levels of expertise. It's easy to set up, send campaigns and track their performance. You can quickly create landing pages, drip marketing campaigns, or A/B testing from within the platform. 

Pricing & Plans

The pricing model is also simple — you pay based on your list's number of subscribers (the basic plan starts at $19/month). As a bonus, GetResponse offers educational videos so you can learn best practices immediately!

6. MailChimp

MailChimp is one of the most popular email marketing tools on the market. With a free plan that includes up to 2,000 subscribers and 12,000 emails per month, you can get started with MailChimp without spending a penny. You can also upload your contacts directly from your email client or in bulk through Google Sheets or CSV files.

MailChimp also offers several other plans for different needs:

  • $9/month (free for up to 500 subscribers)
  • $99/month (free for up to 2,000 subscribers)
  • $199/month (free for up to 5,000 subscribers)

7. ConvertKit

ConvertKit is a fully-hosted email marketing platform that helps you build relationships with your audience through email. It offers an easy way to send beautiful emails, segment contacts, and track results no matter your business type.

The free plan allows you to send up to 12,000 emails per month.

8. SendGrid

SendGrid is an email marketing service that allows you to send marketing emails, transactional emails, and SMS/text messages. It's cloud-based, so you don't have to worry about setting up your server or managing software updates. 

You can also set up analytics on your campaigns to track what works best for you. SendGrid is perfect for small businesses just starting with their email marketing efforts.

9. Campaign Monitor

Campaign Monitor is an email marketing service that offers a free 14-day trial. After the trial, you'll be charged $19/month for their Basic plan and $49/month for their Professional Plan.

Pricing & Plans

The Basic plan includes three email templates, unlimited subscribers, up to 1,000 emails sent per month, automated unsubscribe management with daily reports on abuse complaints and spam traps (that's how many people are marking your emails as spam), online scheduling of campaigns so you can manage them from anywhere with an internet connection and more.

The Professional plan offers additional features such as \

  • Advanced Tracking Capabilities (real-time analytics)
  • A/B testing Capabilities (see which version of your newsletter performs best)
  • Custom Domain Integration (you can send out newsletters from an email address like "[yourdomainname].com" instead of "campaignmonitor.com.")

10. Drip

If you're a small business, Drip is a great option for email marketing. While it isn't as robust as other services on this list, it offers excellent features like automated drip campaigns.

Drip also offers a free plan for up to 500 subscribers, which is more than enough for most small businesses looking to get started with email marketing.

Conclusion

So there you have it! There are plenty of cheap Email Marketing services, many of which will give you an excellent ROI for your investment. So look at the options above, find one that sounds good to you, and get started. Good luck!

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