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| Semrush Review |
Are you confused about which SEO software to choose for your business? If yes, here is a detailed SEMrush review with insights into its features and limitations. The market is saturated with various search engine optimization (SEO) tools that are mostly similar in their offerings.
So, it’s pretty challenging to find the right one. Many businesses consider various factors before purchasing SEO software or any other digital marketing tool. Read on to know more about the pros and cons of using SEMrush.
What is SEMrush?
SEMrush stands for Search Engine Marketing (SEM) Rush. It’s a marketing analytics tool for digital marketers to identify and fix website issues that might affect your SEO and conversion. The tool was founded in 2006 and is currently headquartered in Florida, USA. SEMrush is a comprehensive, all-in-one SEO and marketing research tool to help you grow your business. It works by scanning your website to find out how “visible” it is on Google, Yahoo, Bing, etc.
It also helps you to track your competitor’s SEO campaign and discover new “low-hanging fruits” you can exploit in your campaigns. The tool came with a free version and paid versions. The paid versions are suitable for agencies and freelancers. At the same time, the free version is ideal for beginners and individuals who want to track their websites.
SEMrush Features
The tool enables users to research keywords, track their competitors’ SEO performance, analyze backlinks, and monitor their website’s performance.
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| Semrush Features |
The following are some of the valuable features of Semrush:
Keyword Research
This feature helps you find new keywords you can use for your website and your competitors. It also lets you discover the volume of searches for related keywords, their average cost per click (CPC), and other valuable metrics.
Competitors’ Analysis
This feature helps you track your competitors’ SEO campaigns and find low-hanging fruits you can exploit. You can use this feature to discover your competitors’ top-performing keywords, top pages, top-performing anchor texts, and top-performing URLs.
Backlink Analysis
This feature helps you discover new link-building opportunities. This feature can find your competitor’s most common anchor texts and top referring domains.
Website Analysis
This feature helps you identify issues affecting your website’s SEO performance. You can use this feature to discover your pages’ top keywords, referring domains, top-performing anchor texts, top-performing keywords, and top-performing URLs.
Keywords Trends
This feature helps you discover trending keywords and analyze their competition level. You can use this feature to find trending topics with high search volumes.
GEO Map
This feature helps you discover the most popular keywords in your selected location. You can use this feature to find keywords with high search volume in your preferred area.
And many more, you can check all Semrush Features.
Semrush Pricing & Plans
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| Semrush Pricing |
Semrush has three types of plans: PRO, GURU, and BUSINESS.
- Pro$119.95/mo - For marketing newbies and small in-house teams.
- Guru$229.95/mo - For SMEs, growing agencies, and marketing consultants.
- Business$449.95/mo - For large agencies and enterprises.
Semrush Pros
The Pro plan has several advantages over the basic plan. It allows you to track up to 100 keywords, 10,000 pages, and 20 websites. You can also track your competitors’ keywords using the “Opportunities” tab.
You can also follow their organic and paid search performance on Google, Bing, and Yahoo. The pro plan lets you view your Organic Search Traffic and Paid Search Traffic graphs. It also displays keyword search volume graphs, and the “Keyword” tab lets you see the estimated number of impressions and clicks. The “Traffic Sources” tab lets you know the traffic percentage from organic and paid searches.
Semrush Pros
However, Semrush is my personal favorite SEO tool. The tool’s only drawback is its hefty price tag. The tool has a “Pro & Guru” Plan that is expensive for beginners. -The tool’s “Keyword Trends” feature doesn’t let you filter your results. You might end up seeing irrelevant results when you are looking for a specific keyword.
SEMrush Review: Should You Use It?
SEMrush is one of the most popular SEO tools in the market. It’s an all-in-one tool that lets you track your website’s performance, find new keywords, and analyze your competitors. It also comes with a free version that’s suitable for beginners. The tool is an excellent choice for your digital marketing campaigns. It has several useful features that will help you grow your business.
However, there are some limitations that you need to consider before purchasing the tool. Overall, SEMrush is a reliable SEO tool for businesses of all sizes. The tool will help you find new keywords, track your competitors’ SEO campaigns, and discover low-hanging fruits for your link-building campaigns. The tool’s only drawback is its hefty price tag. The pro version of the tool costs $119.95 per month. So, if you don’t need a comprehensive SEO tool, you can consider using other, cheaper SEO tools.
You can also check Best SEO Tools {alertInfo}
SEMrush Alternatives
If you feel that SEMrush is too expensive for your needs, you can consider using alternative SEO tools. Here are a few alternative SEO platforms you can use.
Ahrefs
Ahrefs is a comprehensive SEO tool that comes with a wide range of features. It lets you track your website’s performance and discover new keywords. You can also track your competitors’ SEO campaigns using the tool.
SpyFu
SpyFu is a powerful tool for keyword research. It will help you discover new keywords for your website and your competitors. You can also track your competitors’ organic and paid search performance.
Ubersuggest
If you have a limited budget, you can start with Ubersuggest and upgrade to a comprehensive tool later.
Ranker
Ranker is a free SEO tool with limited features. It’s suitable for beginners who are looking for a free SEO tool.
Final Words
SEMrush is an excellent SEO tool for businesses of all sizes. It has many features will help you track your website’s performance, find new keywords, and analyze your competitors’ SEO campaigns. The tool also has a “Pro” version that comes at an affordable price. If you don’t need a comprehensive SEO tool, you can consider using other alternative SEO tools that are cheaper.
